Twitter Limits You Need to Know

The absolute best way to learn how to use Twitter is to just start Twittering. This marketing tip is here to give you some limits that Twitter has imposed, so you don’t screw up. You can’t really do anything wrong. If you do, (like a misspelling) just delete it via the little trash can that appears at the end of messages when you hover you cursor there. The only important thing to remember is what you say. One Tweet out of taste can get you dropped off lists fast as a hot rock.

The Limits

Twitter has a list of limits on how to add, delete, etc. They list some of them on their site, and others I have found by trial and error. :0) So when starting up a Twitter account, make sure you know and follow these limits so you don’t get shut down.

  • The first restriction is the 2,000 following limit. This is the number of people you can initially follow. There isn’t any restriction on the number of people who follow you, only on who you can follow. This limit is in place to stop people from trying to spam and follow everyone they come across in Twitterland.
  • The second restriction is that you can’t make more than 1,000 total updates per day, on any and all devices (web, mobile web, phone, API, etc. ) This means you can only follow, Tweet, add photos or video, etc. 1,000 times in 24 hours. After that, Twitter will shut you down for 24 hours. If you persist, your account can be deleted permanently.
  • The third restriction is that you can send only 250 total direct messages per day, on any and all devices. That’s a lot of chatting, so be happy. As before, if you go over that amount, you will be shut down.
  • The fourth restriction is that you can only make 150 API requests per hour. So only follow and Tweet a total of 150 times in an hour or Twitter will shut you down for an hour. Then you can follow and Tweet again. I’ve found that the amount you go over the 150 decides just how long you will be shut down. For example: If you have a automated way of adding followers and accidently forget it and add 500, you get shut down for 24 hours. So keep an careful eye on your actions.

OK, those are the limits you need to know when you are starting an account. The rules change when you reach 2,000 followers, and that’s a good thing. The number you can follow after you reach 2,000 is based on a ratio that changes as the account changes. You can now follow 10% more than follow you. So keep your followers total handy at all times. 2,000 plus 10% means you can follow 2,200 total. If you have 5,528 followers you can follow 6,080. Get the picture? Go over that amount and you get shut down for an hour.

This works to balance your follower/following ratio. Basically, you can’t follow 50,000 people if only 23 people follow you. Based on current behavior in the Twitter community, Twitter has concluded that this is both fair and reasonable. It’s for your own protection.

Hope this Twitter marketing tip helps you grow your Twitter list easily and painlessly. Just keep an eye on the rules and you’ll have the most responsive list you’ll ever have and in a very short time.

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About The Author

Carol Hansen, a Twitter specialist focusing on building and monetizing with Twitter. You can connect with Carol on Twitter or Facebook and follow her latest projects, blog posts and cool tips on building and monetizing your Twitter following.


One Response to “Twitter Limits You Need to Know”

  1. Thank you for writing this Carol. I was following 2001 and couldn’t add more as only a few over 1355 are following me. Some of what I read made me uncomfortable that if I unfollowed in a way Twitter didn’t like so I could follow more relevant people to me Twitter might shut me down. Thank you for clarifying the rules!! I retweeted you!

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