Twitter Marketing Don’ts – 10 Tips

Posted by Carol on Jul 5th, 2009 in Twitter | 0 comments

I don’t consider my self a Twitter marketing expert, because I don’t have a million followers, or even 100,000. But I do think that for my purposes, (sharing what I know), following quality people is the key and the 40+ thousand followers I am lucky enough to be associated with are appreciated by me a lot more because of it. Sharing my Twitter marketing tips and being helpful and credible builds trust, attracts faithful followers and results in a new method of social networking. Just one Tweet may or may not make a difference, but when you add them up over time, a bigger picture starts to emerge.

Twitter Marketing tips are easy to come by. You need to watch which advise you listen to however. There is good and bad info out there and just one bad Tweet can totally ruin your credibility with your followers. This is not something you want to happen. You can use Twitter as a consumer as well as for branding yourself, marketing, customer service, real-time searching,and even direct sales. Twitter is a valuable tool and you do not want to screw it up.

There is a lot of advice on what you should do with Twitter, but based on the increasing ways people mis-behave, there seem to be many ways to fail as well.

I decided to share some Tips on Social Marketing DON’T's on Twitter

Don’t describe yourself in an obscure way on your profile. Make yourself transparent. Share who you really are with your followers. Be real.
Don’t put up a Twitter profile without a picture of YOU. People want to see who they are dealing with.
Don’t have a plain and uninteresting background. Make it stand out and brand you. Your Twitter page is what will impress or repulse followers when they click on your @username.
Don’t auto reply to followers with a link to your website or blog. Even worse… a link to a sales page. They aren’t ready yet. Let them get to know you and trust you first. Twitter is SOCIAL marketing.
Don’t Tweet about some great resource and then not share a link.
Don’t follow over 100 people an hour. Twitter will slap you hard! You can also only follow 1,000 a day. Play by the rules.
Don’t post about totally stupid stuff. Nobody cares if you just went to the bathroom, watered your house plant, stubbed your toe, etc. Make it interesting. Post photos, videos, great content, RT good info and then share a couple links to some product you think is outstanding. Make sure you post something that would be interesting to you.
Don’t schedule your posts to show up every few minutes. People will get sick of seeing you.
Don’t forget to watch your language if you want business people to take you seriously. Keep it clean. Kids are on Twitter too.
Don’t over abbreviate so much that nobody can figure out what you’re saying. Use spell check too. Your misspelled words will tell your followers that you’re either dumb or don’t care. Present yourself in the manner that you want people to see you. What is your goal with Twitter? Make it a success.

I hope these Twitter marketing DON’Ts help you to grow your list of followers. Just be yourself and let people see the real you. You will make some great connections and find some great business partners. Just be real and Tweet on.

About The Author

Carol Hansen, a Twitter specialist focusing on building and monetizing with Twitter. You can connect with Carol on Twitter or Facebook and follow her latest projects, blog posts and cool tips on building and monetizing your Twitter following.

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.