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Marketing Tips That Work ... From My Kitchen Table » More on marketing tip : Marketing Tips That Work : From My Kitchen Table : Social Media Tips http://www.frommykitchentable.com Sun, 15 Aug 2010 04:30:08 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Twitter Marketing Tips – How to Use a Twitter Badge to Post Your Tweets to Your Other Websites. http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/twitter-marketing-tips-how-to-use-a-twitter-badge-to-post-your-tweets-to-your-other-websites/ http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/twitter-marketing-tips-how-to-use-a-twitter-badge-to-post-your-tweets-to-your-other-websites/#comments Mon, 07 Jun 2010 19:21:34 +0000 Carol http://www.FromMyKitchenTable.com/?p=202

How would you like to have all your Tweets show up on your other websites, like Facebook or your blog? It easy to do with the Twitter Badge.

The Twitter Badge is actually one of Twitter’s ways to try to get you to promote your Twitter site. Here is a Twitter Marketing Tip that explains the 7 easy steps to putting a Twitter Badge on your sites.

  • 1. You can find the Twitter Badge on your Twitter site. Just go to settings, (in the top right corner). Then scroll down, (and it’s kind of hard to find,) to More Info URL. It says “Have a homepage or blog? Put the address here (You can also add Twitter to your site here.)
  • 2. Click on the blue link and you are invited to put the Twitter Badge on various social networks. Just click on the one you want to have a Twitter Badge on and it will guide you thru the steps.
  • 3. To put a Twitter Badge on your blog, click on Other and then click on Continue (bottom right corner). This will bring you to a page where you have 2 options. You will have a flash widget and an html widget. The html widget is good because it will just mix in with the rest of your blog text. The flash widget has a more professional look contained inside a box with a login and follow button. It also has the scroll feature, so you can scroll down and see several Tweets.
  • 4. After deciding which Twitter badge you want on your blog, click Continue again. This takes you to another page where you can choose yet another older Twitter widget that just shows your latest Tweet. Decide which one you want and click Continue again.
  • 5. This is the page where you can select the style and size you’d like to display on your blog. Just click on the styles and it will show examples of how they look, colors, etc. The narrow size works great on a blog. If you know some html, here is where you can go in and modify the Twitter widget to exactly the look and size you want. If you don’t know html, then leave it alone. It looks really good just as it is for most blogs. If you choose to click on the html option. You have a couple more options. You can choose Number of updates shown and create your own Title. It will show on the right exactly what it will look like. You can also put other people’s Twitter on your page by going into the html and changing the Twitter link to their Twitter user name instead of yours. Once again, just copy and paste it into your site, right where you want it.
  • 6. OK, now you’re going to put it on your blog. Right click on the box of html code and click select all in the pop up box. Then click on copy.
  • 7. Login to your blog admin site and under Appearance, select Widgets.Look for Text and click on the blue Add link. This opens a Text Widget at the bottom of your Current Widgets. Click Edit link and when it opens, you can click and paste the html code you copied. Click Done and Save Changes and go view your blog site. You can then go back and drag the text box up to the location in your sidebar where you want it to appear. Easy as cake, huh?

This is a great way to put additional new content on your site pages constantly with no extra work. Hope you enjoyed this Twitter Marketing Tip.

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How To Make A Facebook Page In Less Than Four Minutes http://www.frommykitchentable.com/social-marketing/facebook-social-marketing/how-to-make-a-facebook-page-in-less-than-four-minutes/ http://www.frommykitchentable.com/social-marketing/facebook-social-marketing/how-to-make-a-facebook-page-in-less-than-four-minutes/#comments Thu, 14 Jan 2010 21:42:18 +0000 Carol http://www.frommykitchentable.com/?p=583

John Haydon made this great video showing us how to make a Facebook page in less than four minutes. This is a great Facebook marketing tip anyone can use easily to make pages. Enjoy! And thanks John.

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10 Twitter Dos and Don’ts http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/10-twitter-dos-and-donts/ http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/10-twitter-dos-and-donts/#comments Sat, 02 Jan 2010 05:00:24 +0000 Carol http://www.frommykitchentable.com/?p=564

This Twitter Marketing Tip will tell you 10 things you do and don’t need to do on Twitter. It’s very important that you learn and follow these rules, or you may get the Twitter slap!

  1. Make sure you Tweet everyday.
  2. Make sure that you mix good content in with your Twitter sales links, if you use them. Quotes, jokes, etc. are good.
  3. Make sure not to repeat the same exact Tweet over and over. It’s being viewed as duplicate content now.
  4. Do not follow too many people at one time. 100 an hour seems fairly safe, with no more than 500 a day.
  5. Do not unfollow too many people at one time, keep it to less than 100 a day.
  6. Do not follow and then unfollow people in succession right away, leave a few days in between.
  7. Don’t automate in any way the sending of direct messages to your followers. The welcome message seems safe as long as it’s not spam.
  8. Do not spam your followers with so much junk that they block you.
  9. You can use automation to help keep up with some of your tasks on Twitter, but don’t abuse it. Stick to the guidelines above.
  10. You can send links to mini-sites such as a sales page or squeeze page or to your blog. It’s best to give them a valuable treat for their email address.

These Twitter Tips should help keep you out of trouble. Just keep it simple and fun. Don’t do anything you don’t want done to you. Value your followers as much or more as you value your own Twitter account. Give them valuable info and lead them off Twitter to your real stash of goodies and you’ll see your online marketing business explode.

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6 Tips To Get A Devoted List On Twitter http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/6-tips-to-get-a-devoted-list-on-twitter/ http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/6-tips-to-get-a-devoted-list-on-twitter/#comments Thu, 08 Oct 2009 17:39:02 +0000 Carol http://www.frommykitchentable.com/?p=436

One of the best things about Twitter is that you can market without it looking like marketing. You can chat and share some great resources, but surely that’s not marketing, or is it? I know I have blogged about how to get followers on Twitter before, but this Twitter marketing tip will show you exactly how to build that list of rabid followers, who will listen to you and maybe even buy from you.

1. Choose not one, but five niches that interest you.

You are not your niche. A niche is something you have. For example, I Tweet about blogging, dogs, natural health, social media and cars. Even though I blog about social media, people like to hear about my dogs if they have pets. They like to hear about our cars if they collect classic cars, etc. They like to know a little about you so they can decide if they like you and want to follow you. So expand yourself and find some niches that you like to Tweet about.

2. Use your search button at least 5 times a day, and try to Tweet at least 15 new people every single day.

That keeps new people coming into your world. It gets you new conversations to join into. Search for something you’re interseted in and you’ll find someone you like. Repeat this as often as you can and use the @ function more than any other key on your computer. Join in, don’t broadcast.

3. Ask at least 5 questions on Twitter every day.

Your questions won’t always get answered, but it doesn’t cost you a penny to ask. When they do reply, you get valuable information about exactly what your followers want. How cool is that? Now you know what they are looking for.

4. Answer at least 5 questions on Twitter a day.

This will make you the expert. People like knowing the answer to their questions. It makes them feel better, more peaceful. Questions may be keeping them awake at night. If you can be their answer, you are valuable to them.

5. Send out a dozen entertaining or useful links every day.

These are links you found, that you like. No marketing here. Be sure to track those links as well to see which ones get viewed the most. You are building up your arsenal of good Tweets. I use bit.ly or ow.ly to get my stats.

6. Share a blog post, video or article with your followers every day.

This will get them going to your site. Make sure to post about answers to the questions they’ve been asking. You will be their hero.

I know that this sounds like a bit of work, but remember that it’s all done in 140 characters or less. If you follow all the Twitter marketing tips above, it will take less than an hour a day and you will see your list grow rapidly. You can use your list for testing, information, ideas, etc. Can you see how important Twitter is to your online success?

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How To Add A Facebook Fan Box To Your WordPress Blog http://www.frommykitchentable.com/social-marketing/facebook-social-marketing/how-to-add-a-facebook-fan-box-to-your-wordpress-blog/ http://www.frommykitchentable.com/social-marketing/facebook-social-marketing/how-to-add-a-facebook-fan-box-to-your-wordpress-blog/#comments Fri, 02 Oct 2009 20:15:30 +0000 Carol http://www.frommykitchentable.com/?p=433 Facebook Connect widget on your website or blog that links directly to your Facebook fan page. ]]>

Facebook has an application that allows you to place a Facebook Connect widget on your website or blog that links directly to your Facebook fan page.

This Facebook marketing tip will show you exactly how to add a Facebook Fan Box to your blog or website. What this means is that you will be able to attract more Fans to your Facebook page and your prospective fans will instantly see your stream and your other Fans and get some idea about what type of content you will be sharing.

Set Up A Facebook Page

Now, you need to have a Facebook Fan page in order to use this application, so just scroll to the bottom of your Facebook profile and click on “advertising” and then select the “pages” tab and then select “Create A Page”. You will find full instructions on how to create your page there.

Once you have your fan page set up you can create your fan widget by going to your admin panel, from your page you just click the link Edit Page link that is below your Fan Page Image/Logo.

Select “Add Fan Box” Box from your Admin Panel.

Add a Fan Box

Now select your Fan page from the drop down menu and Facebook will show you a preview of what your Fan Box will look like. If you want to make it smaller just un-check the boxes that say “include stream” and “include fans” (this might be necessary if you want to improve the load time of your blog or website or if you are limited for space). Next…

Copy The Java Script Code and Copy / Paste the Code

Now select all the code by highlighting it (CTRL A, CTRL C (pc) CMD A, CMD C (mac)) and copy it to your clip board. If you are a techie and want to find out a bit more about customizing your widget, you can click on “advanced options” and you will be taken to Facebook developers, where they have detailed instructions on how to add a fan box.

Now, go to your blog and log into your admin section. I use WordPress, but the technique should be similar on other platforms.

Add A New Text Widget

From your WP dashboard, select appearance and then select “Widgets.” Now create a new text widget.

Depending on which version of WordPress you are using this will be slightly different. If you have WordPress 2.8 just drag and drop a text widget to one of your sidebars and place it where you want it to appear. If your blog theme is enabled with footer widgets, you might want to place it there, as Javascript and Facebook connects are notorious for slowing down your blog load times

Paste The Code Into Your Widget

Now paste the code from Facebook into your text widget and remember to click Save.

Now Go And See What It Looks Like! Click on view site and see what your new Facebook Fan Box looks like. That’s it, all done, and it wasn’t too painful was it?

The main advantage of having a Facebook fan box is that your visitors can become Fans immediately as long as they are already signed into Facebook. Before this, it was a two step process where you had to take people to your Fan page and then convince them to click on the “become a fan” button

What I like even more, is that I can see immediately what content is being shared on a Fan page and who the other members are. All the links are clickable, so some marketers might say this is a leak to having visitors staying on your blog.

I personally disagree. I think people are more likely to come back to your blog, engage with your content and be able to quickly scan your Fan page stream without having to visit Facebook. If they do decide to leave, you have some control over the links that they will visit.

Getting Your Community Connected

The advantages of having your community connected with each other are immense. The more networked your Fans are, the more effect any fan interactions will have on Facebook’s news feed. People will see if their friends are commenting or liking the content that you are publishing in your Facebook stream. Your aim is to create and own an integrated network of Fans where information and news spreads rapidly and your fan page is the center and hub that this revolves around.

For more info on how to send Tweets to Facebook, just follow that link.. and if you have any questions, drop me a note…

Hope this Facebook marketing tip helps you grow your list of fans.

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Twitter Tip – Confused About How You’re Using Your Twitter Account? http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/twitter-tip-confused-about-how-youre-using-your-twitter-account/ http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/twitter-tip-confused-about-how-youre-using-your-twitter-account/#comments Mon, 07 Sep 2009 02:15:12 +0000 Carol http://www.frommykitchentable.com/?p=420

After building several accounts on Twitter, I’ve noticed a little confusion about why and how people are using Twitter. This Twitter marketing tip is to explain to you why you should create your Twitter accounts around different aspects of your personality and lifestyle.

Your goal for your Twitter account may be Internet Marketing or to build downline in your MLM, but that’s not the only thing in your life that grabs your interest is it?

Maybe you like cats, or skiing, reading self-help books, or mountain biking, watching trashy TV… or whatever.

Just ask yourself this… What do I like to do when I am not slaving over a hot laptop? Whatever you choose, no matter how seemingly mundane it may be, there will be others that can and will relate to it. Remember we are talking about tens of millions of Twitter users… and it keeps growing by the second!

But Carol, (you say) how can I possibly make money from a Twitter account that is about my volunteer work at the mission for the homeless?

Let me explain the reason or the motivation behind good Twitter accounts.

It’s really simple: To find and attract others with similar interests, so they will share your Twitter page with others they know that also have the same or similar interests. It will grow then virally.

Okay, but show me the money!

Imagine this: you are working online and you get a Tweet from a complete stranger trying to get you to join some MLM program or trying to sell you some widget.

You say no thanks and block that user forever, right?

Later on you get a Tweet from a good friend you know, like and trust and he casually mentions that he is making good money from this affiliate program he just started up and you should take a look.

Do you think you would take a look? Probably.

It’s the same with Twitter.

No matter what the niche may be – you create relationships with your followers. They start to look forward to your Tweets because you provide helpful content that interests them. They begin to feel like they know you, that you are a real person (not some infomercial pitchman). They first learn to like you and then trust you.

So you have a few thousand followers that like your posts about crocheting, and you happen to mention that now that you’re in Herbalife, you’ve lost a ton of extra pounds and you have your mortgage and car payments covered every month to boot. Don’t you think that might interest them as well? Absolutely. Not everyone of course, but every Tweet could mean a little money in your pocket.

Over time, you will build up larger and larger followings on your accounts and so each Tweet will increase in value.

So, if you tell your basket-weaving buddies that since you bought this dog training eBook your new puppy doesn’t pee all over your new carpet anymore, they will be listening. And some of them will also own troublesome puppies and be very interested.

And they will buy that eBook from your link.

Why?

I will say it again… because they know, like and trust you!

Just to wrap this up. Remember, you are a multi-dimensional personality with a wide range of things that interest you. And guess what? Your followers are too.

So when people follow you because you provide good info about body-building, realize that they have other interests as well. And they may very well be looking for some product you recommend, whether it is accounting software, a “Two and Half Men” DVD collection, Calloway Golf Clubs, a dating site, identity theft protection or California Red Wine.

Build your Twitter accounts on your interests or passions and the money will take care of itself. Hope this Twitter tip helped explain a few things about how you should use Twitter to be successful.

Now Get Busy Tweeting!

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Marketing Tips to Optimize Your Twitter Site. http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/marketing-tips-to-optimize-your-twitter-site/ http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/marketing-tips-to-optimize-your-twitter-site/#comments Tue, 18 Aug 2009 20:02:14 +0000 Carol http://www.frommykitchentable.com/?p=385

What is the first thing you do when you click on an interesting Tweet on Twitter?

This marketing tip will share what MOST of us do. Most of us will look at the photo and read the bio first. A Twitter site with a real person’s photo and a bio will attract over 8 times as many visitors and followers as one without a bio, and that is one of the most decisive factors when deciding whether to follow or not follow a person. If you didn’t get a nice photo and fill out your bio or it’s not very descriptive, you are missing out on many potential followers.

Another important detail to remember in your Twitter bio is your location. Twitter goes worldwide, NOT JUST the States. So, NOT everyone has any idea where “Nebraska” is. Much less, this is social media and failing to be SPECIFIC, is NOT helpful to anyone who may read your info. Post your city/town, state/province & country. I tend to BLOCK SPAMMERS, PORN, those who fail to post a picture & those who fail to post SPECIFICS of their location. As your list of followers increases, the responsibility goes up to provide a connection. Just having a large number of followers is a BIG MISTAKE. You are doing them a dis-service and leaving money on the table if you fail to connect with them.

Twitter is a little more generous with your bio and gives you 160 characters to use to describe your self and who you are too. So use all of them! You’re probably wondering if having a photo, a bio and website link in your Twitter profile can actually make a huge difference in how may followers. Well, yeah, and there are lots of studies to prove just how valuable the bio is. Google it!

Writing a good bio in only 160 characters can be a bit challenging, but just keep in mind that you don’t have to give out your life story. Try to focus on some critical keywords that will really describe you to your audience. Use the keywords that you think people will use when they run a search on Twitter. Try to think about it like SEO (search engine optimization) for Twitter. Just like when you optimize a website for the search engines. When writing your Twitter bio, just try to think about what kind of followers you want to attract to you and your sites.

Here is what I recommend when you write your Twitter bio:

Be real and transparent. Let people get to know you and tell them what you do and what you like. Let them see what you look like, the real you, not some picture you grabbed online. Take some time and create the absolute best bio about yourself that you can. (Leave out the expert and guru stuff, cause they will figure that out by themselves.) Describe your interests and what you like to do for fun.Tell them what you’re good at and what you need help with. Let them know you and you’ll soon have a bunch of devoted followers.

Do not forget to think about your niche though, and what kind of targeted followers you want to attract, so select your keywords wisely. It will make it easier to monetize later.

If you haven’t taken the time to write a proper Twitter bio, go over these marketing tips again and go do it right now!

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Twitter Limits You Need to Know http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/twitter-limits-you-need-to-know/ http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/twitter-limits-you-need-to-know/#comments Thu, 25 Jun 2009 16:21:16 +0000 Carol http://www.frommykitchentable.com/?p=406

The absolute best way to learn how to use Twitter is to just start Twittering. This marketing tip is here to give you some limits that Twitter has imposed, so you don’t screw up. You can’t really do anything wrong. If you do, (like a misspelling) just delete it via the little trash can that appears at the end of messages when you hover you cursor there. The only important thing to remember is what you say. One Tweet out of taste can get you dropped off lists fast as a hot rock.

The Limits

Twitter has a list of limits on how to add, delete, etc. They list some of them on their site, and others I have found by trial and error. :0) So when starting up a Twitter account, make sure you know and follow these limits so you don’t get shut down.

  • The first restriction is the 2,000 following limit. This is the number of people you can initially follow. There isn’t any restriction on the number of people who follow you, only on who you can follow. This limit is in place to stop people from trying to spam and follow everyone they come across in Twitterland.
  • The second restriction is that you can’t make more than 1,000 total updates per day, on any and all devices (web, mobile web, phone, API, etc. ) This means you can only follow, Tweet, add photos or video, etc. 1,000 times in 24 hours. After that, Twitter will shut you down for 24 hours. If you persist, your account can be deleted permanently.
  • The third restriction is that you can send only 250 total direct messages per day, on any and all devices. That’s a lot of chatting, so be happy. As before, if you go over that amount, you will be shut down.
  • The fourth restriction is that you can only make 150 API requests per hour. So only follow and Tweet a total of 150 times in an hour or Twitter will shut you down for an hour. Then you can follow and Tweet again. I’ve found that the amount you go over the 150 decides just how long you will be shut down. For example: If you have a automated way of adding followers and accidently forget it and add 500, you get shut down for 24 hours. So keep an careful eye on your actions.

OK, those are the limits you need to know when you are starting an account. The rules change when you reach 2,000 followers, and that’s a good thing. The number you can follow after you reach 2,000 is based on a ratio that changes as the account changes. You can now follow 10% more than follow you. So keep your followers total handy at all times. 2,000 plus 10% means you can follow 2,200 total. If you have 5,528 followers you can follow 6,080. Get the picture? Go over that amount and you get shut down for an hour.

This works to balance your follower/following ratio. Basically, you can’t follow 50,000 people if only 23 people follow you. Based on current behavior in the Twitter community, Twitter has concluded that this is both fair and reasonable. It’s for your own protection.

Hope this Twitter marketing tip helps you grow your Twitter list easily and painlessly. Just keep an eye on the rules and you’ll have the most responsive list you’ll ever have and in a very short time.

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How Can You Drive Traffic To Your Blog Or Website With Twitter? http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/how-can-you-drive-traffic-to-your-blog-or-website-with-twitter/ http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/how-can-you-drive-traffic-to-your-blog-or-website-with-twitter/#comments Mon, 18 May 2009 15:09:02 +0000 Carol http://www.frommykitchentable.com/?p=372

If you’ve recently joined Twitter, you might be wondering if it can really help you drive traffic to your small business blog or website. If you don’t have a bunch of followers, it can seem like a daunting proposition! This Twitter marketing tip will show you that once you have followers, you can drive a ton of traffic to your blog or website using Twitter.

The first thing you need to do is add as many followers as you can. Now, please remember that Twitter does have a limit on this, and you need about 2,000 people to follow you before you’re able to follow lots more people. But, once you have a good amount of followers, it is as simple as the followers seeing a link to your blog or website and going there. People are on Twitter every hour of every single day, and you are likely to get lots of clicks from them when they want to see what you have to say there.

Now, when people land on your page, they need to be intrigued so they’ll want to read more and click on your links. This will help bring people into your sales funnel, and help get them interested in you and your blog or website. Be sure that your content is extremely relevant to the niche your Twitter account is based on. That way, you’ll be getting more targeted and focused prospects who are interested in exactly what you have to say and in buying what you are promoting.

The more followers you have on Twitter, the likelier it is that you will get tons of traffic to your blog or website. That’s why there have been several automated tools developed to help you get traffic more easily. Some of these tools will auto follow and unfollow people for you, so you don’t have to sit there all day and click people to follow. Click here to view more details or HummingBird 2 – By Far the Best Marketing Tool for Twitter!

Some tools will even post Tweets for you at predetermined times. It’s a great time saver, but please realize that Twitter seems to be cracking down on these methods a bit. You have to follow the Twitter rules at all times.

There are also products and sites that will help you generate content for your Twitter posts. There is one product that helps you set up content with Google for free, and it’s completely legal to use! You can also outsource your posts for a very reasonable cost. Using highly relevant content in this way is very hands off and can generate a lot of interest in the things you have to say on Twitter. Just be sure to keep it a mixture of great content and information, personal details about you, and just a few sales messages and you’re sure to get a lot of traffic. Keep it fun and keep it simple.

At first, it can seem slow to get the followers you need to give you lot of traffic. But then it snow balls and slowly builds momentum and starts rolling faster and faster and you’ll have thousands of followers who are all visiting your content loaded small business blog or website daily. This is a easy way to lead to some great profits for you online. Hope this Twitter marketing tip helps bring traffic your way.

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Twitter Marketing Tips – What is Working for Me http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/twitter-marketing-tips-what-is-working-for-me/ http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/twitter-marketing-tips-what-is-working-for-me/#comments Tue, 28 Apr 2009 14:44:52 +0000 Carol http://www.frommykitchentable.com/?p=332

The absolute #1 best Twitter marketing tip I can give someone who wants to build or expand their online or offline business with Twitter is to be persistent. Persistence pays off on Twitter just as it does with blogging and other social sites. If people don’t see and hear you they will lose interest fast, just ask a movie star. Just post regularly, a few times a day. Follow as many people as you can and engage in discussions often. Respond to what other people have to say. Post about whatever interests you, because it WILL interest someone. You will attract people like yourself and those will be the people who are easiest and best to work with most times. Sometimes post what interests you even if you don’t think anyone else will find it interesting. Experiment and have fun with this.

There is no right and wrong way to use Twitter!

This isn’t sales, where we’ve had thousands of years of experience to build on. Twitter was only invented a couple years ago. Sometimes you try something on Twitter and people will react negatively, but those people are full of baloney. Don’t worry about the negative people out their, just keep following your path. Find out what works for you, and go with it. The only way to be wrong on Twitter is to be annoying and self serving.

Britney Spears has a social media director to update her social media accounts, with input from Britney herself, of course, and her assistant, her publicist, and the rest of her huge entourage. At first I thought it was crazy and wrong. The essence of Twitter is that you update it yourself, even if you’re a celebrity, and be transparent. Let people see exactly who you are. Hiring someone to use Twitter for you seemed wrong, kind of like hiring someone to go play poker for you. But, her approach seems to work for her and her fans on Twitter love it. Now other stars are jumping on the band wagon with Twitter. They realize what a great marketing medium it is. It lets your personality shine through and builds relationships/fans.

If you just keep Twittering, and participating in the conversation, you’ll find a voice that works for you. Remember, there are people out there who will bond with you. You just have to help them find you. You have to keep yourself in the Twitter arena as much as possible so they see you.

I invest time every day on Twitter. I try to talk to people one-on-one, not just broadcast. The one-on-one conversations are the ones people will remember and they’ll want to know more about you if they resonate with you and your personality. And I always try to be either entertaining or informative, or both, even when I’m just Twittering about what I had for lunch. They have to have a reason to want to come back and read more of your Tweets.

The #2 Twitter marketing tip I have is to not worry about who you follow or who is following you. The good ones who are interested in you and what you have to say will stick. The others will fade away and drop off to find what works for them, and that’s a good thing. Only certain people will be the ones you want to work and play with anyhow. It’s a natural law. Accumulating big numbers of followers is a worthwhile pursuit in that large numbers impress people. Up front this is good, because more people will stop to take a look at what you’re all about. People follow leaders. This just adds up to expose you to more people. It puts you out in a viral way. Don’t forget the important things though, in your passion to get 100,000 followers. The real value that you get from Twitter, or any social media site, comes from the personal and professional connections you make. And you make those connections one at a time!

It’s kind of like face-to-face networking. The best connections I’ve ever made at conferences and seminars aren’t at the big networking events with hundreds of people in attendance. My best friends and business deals were made by going out to a bar for a drink or having lunch with a few people I met in a hallway or even in the bathroom. But, the huge gathering of people is what exposed me to them. Think of Twitter as your way to find lots of people to sort through, to find the good ones that will enrich your life.

One thing I try not to do is ask my followers to RT (retweet) my personal Tweets. It just seems a bit needy and desperate. Same thing for starting a contest to encourage people to follow you. I want people to follow me for the right reasons. Those are the ones who will stick around for the long term and build good rapport with you.

I take a bit of a different approach to building traffic on Twitter. I look for ways to help other people. I rarely ask people to retweet my posts, but I often retweet other people’s posts or a product review when I find them useful or entertaining. That’s sharing something that has value and showing followers what your interests are. It also helps the person you retweet get some traffic and they will notice and maybe even reciprocate. And, while I often post links on Twitter, it’s the same thing, I usually post links to other people’s works, when I find them interesting or helpful. If I give people good and entertaining info, they will find me and check out what I’m doing online. There’s no need to beat my own drum.

I’ve taken to using this philosophy in almost all my efforts at promotion, marketing and life now. Just look for ways to help other people, and you’ll succeed yourself.


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Twitter’s New 1,000 Follows Per Day Rule Shoots Loyal Twitterers Down http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/twitters-new-1000-follows-per-day-rule/ http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/twitters-new-1000-follows-per-day-rule/#comments Wed, 22 Apr 2009 16:37:09 +0000 Carol http://www.frommykitchentable.com/?p=251

Twitter just decided to implement a new limit – the 1000 follows a day  rule. This new rule will affect everyone who follows new people on a regular basis. It will even affect those who just follow back their big lists of followers. So I decided to share what I’ve found out in this Marketing Tip.

What’s Wrong With This New Twitter Rule?

No one knew about it or that it was coming! It seems that Twitter admin did not have the common courtesy to report this new rule/limit to their loyal followers. This new feature was not even written about on the support section of the Twitter help blog till Monday, 4/20/09. That’s when Twitter officially announced that this limit is for real.

They say they are trying to optimize the follow limit for good Twitter people who auto-follow other people. What’s wrong with this picture? Everyone thought it was a bug. Yep, me too.

So… why did Twitter do this?

One reason could be that in the past few days Twitter has experienced a very slow performance from their servers. This could be from the 1 million auto-follows from @britneyspears maybe? Or it could be from the Kutcher/CNN faceoff! Maybe it’s happening just because everyone wants to use an auto-follow tool. Now, don’t get me wrong, the auto-follow feature of these 3rd party programs is very cool, so cool that everyone wants to have them. Face it, Twitter is becoming automated, it can’t keep up.

The Twitter Fail Whale probably doesn’t like all the bots/scripts, that people are using, picking on him. So… the more people who use these new automated tools, the more often the Fail Whale shows up. So Twitter admin decided… lets slow up the show! It’s probably a very good idea in actuality, but the worst mistake Twitter made was not to inform anyone about it.

The second bad idea that Twitter had was to just implement a dump restriction without first testing if it would be effective. It doesn’t seem like there is a real Google-like algorithm to it. There seems to be no genuine reason behind it that can optimize and help the experience of those Twittering. It also seems there is nothing good in it for the real big guys on Twitter. They are miffed!

So… WHY DID YOU DO THIS TO US TWITTER?

Maybe after thousands of  support tickets and millions of negative discussions on the internet the Twitter team will deactivate this limit or at least tell us how to optimize it for our own good. We can always hope.

What do all you Twitter fans think?

Was this the best idea that a big, super company like Twitter could have come up with? Was it fair to all the people who are loyal, Tweeting fans of Twitter? The ones who, like me, try to follow all the rules and use this great social marketing site as a tool to help build their marketing network.

Who knows what Twitter will come up with next. Maybe a link or RT limit? Scary stuff Twitter fans. Hope this Twitter Marketing Tip helped. I’d like to  hear your comments.

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3 Ways to Communicate on Twitter, a Marketing Tip. http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/3-ways-to-communicate-on-twitter-a-marketing-tip/ http://www.frommykitchentable.com/social-marketing/twitter-social-marketing/3-ways-to-communicate-on-twitter-a-marketing-tip/#comments Tue, 24 Feb 2009 03:44:51 +0000 Carol http://www.FromMyKitchenTable.com/?p=186

Here is a Twitter marketing tip. There are several ways to communicate on Twitter .

Which way you decide to use depends a lot on the type of message that you want to send.

It can be wide open for the whole world to see, or it can be a private Tweet for the recipients eyes only.

The most important thing on  Twitter is to be yourself and have fun. You will attract people who you like and have things in common with by just being you.

Here is a basic list of the ways to Tweet.

  1. Basic Twitter is just like shouting to a friend on the street. You just type your message in the “What are you doing? ” space. But, be careful, cause the whole world can hear/see what you say. Choose your words carefully when you Twitter , so you don’t have to eat them. It’s important to use Spell Check too. You do have the option to delete your Tweet if you really screw it up.
  2. @Replies are Twitter messages that you send back to someone who has Tweeted you. Or, when someone replies to a message you sent to them. It’s kind of like sending a text message from your cell phone. Of course all of your Twitter followers can see this type of message, so once again you need to be careful what you say. This is a great way to start a conversation or join in one. You can enter @ followed by the persons username to send a message to anyone. It helps you get their attention. These messages will also be stored in the @Replies section on your Twitter page so you can reference them later.
  3. Direct messages are sent in two ways on Twitter . The first way is to just type the letter “d” followed by a space and then the persons username. You do not use the @ in this kind of  Twitter message.  The other way to send a direct Tweet is by replying to a Tweet in your Direct Messages section on your Twitter page.  You can only send direct messages to your Twitter followers and no one can see these messages but you and the one you’re Tweeting to.

Now that you know how to send messages with Twitter you need to get started building your list of followers. Twitter is rapidly becoming one of the best and cheapest marketing tools available online. Oh, and its a whole lot of fun too. Now get out there and start Twittering!

Northern Cardinal
Image by Eric Bégin via Flickr
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Balanced Living in a Stressful World – 10 Simple Steps http://www.frommykitchentable.com/to-your-health/balanced-living-in-a-stressful-world-10-simple-steps/ http://www.frommykitchentable.com/to-your-health/balanced-living-in-a-stressful-world-10-simple-steps/#comments Mon, 08 Sep 2008 21:53:14 +0000 Carol http://www.FromMyKitchenTable.com/?p=54

Balanced Living is probably the most important Marketing Tip you will ever find. Until you find your Balance, it’s hard to find real success in life.

I’ve found that there is only one healer. It is not a pill, a shot or a doctor of any kind. It is the body itself. When functioning as God designed it, the body always knows what to do, unless it is interfered with.

Today, I’d like to share the 10 Simple Steps to Balanced Living:

1) Power of Positive Mental Attitude – "I CAN’T" is a common phrase in our world today. People give up before they give it their all. I’ve got an idea, let’s remove the "T" and let it be "I CAN!!!" See yourself becoming a healthy and balanced person. A person balanced in every area and level of your life. See your body and mind performing and functioning better than it ever has. Remember, THINK POSITIVE AND THINK "I CAN!"

2) Power of Deep Breathing - Breathing controls the oxygenation of cells and also the flow and lymph fluid, which helps in maximizing immune function. The lymph system is responsible for removal of dead cells, blood proteins and other toxic materials. Deep breathing activates the system.

Let me share the most effective way to breathe in order to cleanse your system. You should breathe in this ratio: inhale one count, hold four counts, and exhale two counts. Example: Inhale 4 seconds, hold16 seconds, exhale 8 seconds. Why hold 4 times as long: You fully oxygenate the blood and activate your lymphatic system. Why exhale 2 times as long? That’s when you eliminate toxins from your lymphatic system.

When you breathe, start from deep in your abdomen. Never strain yourself. Build yourself up to numbers which are comfortable to you. Take 10 of these breaths 3 times per day and you’ll experience dramatic improvements in the level of your health.

3) Power of Aerobic Exercise – Exercise is another great way to develop great lung capacity, relieve stress, and most importantly, work your most important muscle–your heart. Slowly and carefully work your way up until you can sustain a workout for 30 minutes.

You should do an aerobic exercise at least 3 times per week. Some aerobic exercises include power walking, running (can be stressful), swimming, bicycling, and trampolining. A word of caution: Your body will be more prone to injury if it is not used to exercise. Start slowly. Exercise will greatly increase your internal energy levels.

4) Power of Proper Diet – Seventy percent of the planet is covered with water. Eighty percent of your body is made up of water. What do you think a large percent of your diet should contain? That’s right, water rich foods. Seventy percent of your diet should be made up of foods that are rich in water. There are only three kinds on the planet: fruits, vegetables, and sprouts. Your diet should be consistently assisting your body with the process of cleaning, rather than loading it down with indigestible food.

The build up of waste products within the body promotes disease, and this is promoted by eating a diet low in water rich foods and not ingesting enough good drinks. Most people do not drink enough PURE water or good liquids. Eight to ten glasses of PURE water and/or 100% fruit juice everyday is very important. Fluids such as alcohol, caffeine and sugar drinks should be avoided.

Helpful tips: Fruits should be eaten on an empty stomach, and not with other foods. Limit your meat and dairy intake.

5) Power of Proper Food Combining – Different foods are digested differently and require a different digestive medium. Example: starchy foods (rice, bread, pasta, potatoes, etc.) require an alkaline digestive medium; whereas, protein goods (meat, dairy, nuts, seeds, etc.) require an acid medium.

When we combine these foods the digestive process is impaired or completely arrested because the medium is neutralized. Incompatible food combinations rob you of energy, which can be potentially disease producing. Prescription drugs for stomach and digestive troubles are in the billions. They usually don’t really help and have many bad side effects Maybe there are more sensible ways to eat. That is what food combining is all about.

6) Power of Proper Rest – At rest, your body rejuvenates and regenerates itself. Proper amount of sleep is different with everyone, but usually falls between 6 to 8 hours per night. If your body doesn’t get proper rest, it’s not going to be all it can be for you to be all you can be. :0)

7) Power of Body Alignment – There are many ways for the body to be miss-alligned. I’m not going into these in depth, because it’s not my expertise. Chiropractic helps by adjusting the spine so that nothing interferes with 100% function of the nerve system; the system placed inside us to control all life and healing. Chiropractic does not treat the symptoms of the disease, it just allows our body to heal itself. Massage and acupuncture are other methods that work at keeping the nervous system working properly. It’s extremely important to your overall health that the nervous system is flowing properly and not being blocked or interfered with.

8) Power of Drug Free Living – Drugs will not increase the health of a healthy person and I’m reasonably sure, would only make that healthy person sick eventually. How then, can a drug make a sick person healthy? All chemicals have side effects. Become aware of the harmful side effects of drugs on your body. If you are taking drugs (prescribed or over the counter), consult with a trusted medical doctor to reduce or completely wean yourself off them. Drugs are not natural and cause chemical stress on the nervous system, which interferes with the body healing itself naturally.

9) Power of Love – No small form of love is ever forgotten. A word of praise, a gentle touch, a pleasant smile, a warm hug, an "I love you", can all release within someone sensations of pleasant feelings, which can make that person’s day. It can be something so simple, but yet so powerful (not only for the receiver, but also just as much for the giver). Don’t let this day or any other day go by with showing your love for someone!

10) Power of Prayer – God’s power is beyond human comprehension, but his promises are not. While we, as mere human beings, can never fully understand our creator, we know that when we align our lives with God’s will we are the beneficiaries of his power and grace. But if we stray from his will and his natural laws, we bring untold suffering into our own lives and the lives of those we love. As you begin each day, or as you face challenges that may occur during your day, consult with God. When you do, you will be reminded that an all-powerful God has made important promises to you for today and all eternity. Rest assured, God always keeps his promises. Always!

All these Power Tools are for you to use to enhance and create Balanced Living in a stressful world a reality. You will be a better, more focused and healthier marketer. It’s going to take some effort and discipline on your part, but the rewards will be immeasurable.

Blessings from my kitchen table…

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